Reach Plant Biologist by Advertising with ASPB

The American Society of Plant Biologists (ASPB) is a professional society devoted to the advancement of the plant sciences. It publishes two world-class journals and organizes conferences and other activities that are critical to the advancement of plant science. ASPB plays a key role in uniting the international plant science disciplines.

APRIL SPECIAL – APRIL 30TH DEADLINE

Purchase a Full-page ASPB Annual Meeting Program 2013 Ad– Receive a FREE 3 consecutive month top leaderboard banner on the ASPB website, June – August 2013 ($2,100 value).

  • Online – Top, Leaderboard Banner (ASPB Website)

  • Print – Upfront, Full page, half page, quarter page (ASPB Meeting Program)


*New Insertions Only. One special per medium. Advertising sold on a first come, first serve basis - sells out quickly.

Finding the Perfect Social Media Combo

With new social media platforms emerging, what seems like every month, it can be difficult to decide which platform is best for your organization. One way to make this decision is to take a hard look at the demographics, and consider whether or not the platform’s demographics match with your target audience.

CDG Interactive highlighted 5 social media demographic stats:

  1. According to the Pew Internet & American Life Project Report, you can reach more women on Facebook than on Pinterest.

  2. The user base of Google+ is 71% male and half of them are over 45.

  3. Young people love sharing their life through photos. Therefore, it is no surprise that most Instagram users are under 29. Only 8% are 30-49.

  4. 20% of U.S. adults online use LinkedIn for professional networking, compared to twitter’s 16%.

  5. Out of a total audience of 800 million YouTube users, 55% are female.


Still not sure which social media network will work for you and your organization? Check out this Social Media Comparison Chart from Power Up Social.

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Life in Instagram Photos

If you haven’t heard of Instagram, it’s time to make a mental note, because this social network is showing no signs of slowing down. Instagram is a photo-sharing social network that allows its users to create distinctive polaroid-like photos. Users are able to edit and refine their photo using Instagram’s custom photo filters and then tag the photo to other users or hashtags. As of April 2013, there are 100 million monthly active Instagram users, uploading 40 million photos per day.

With the increased popularity of Instagram, organizations have found a way to use the social network for quick visual messages. Nonprofits are using Instagram to build awareness for a cause and Fortune 500 companies are using it to give customers a behind-the-scenes look into daily operations. If you don’t think Instagram is right for your organization, your target audience is there to set the message and tone for you. Check out this beautiful photo snapped at the American Association of Cancer Research Annual Meeting, which took place April 6-10 in Washington, DC.

FASEB AdNet strong --The Advertising Network for the Life Sciences, 9650 Rockville Pike, Bethesda, MD 20814 -- represents over 40 print and electronic publications and products covering, pharmacology, physiology, plant biology, genetics, and leukocyte biology.  We offer print, online banner, and email sponsorships.  Frequency discounts are available.

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